





Promotional Products 101
Pens: The Basic Promotional Tool
Mugs: More Than Drinkware
Hand Fans: Keep Your Cool
Dog Tags: Take A Bite of the Market
Buttons and Stickers: They Stick
Lanyards: Low-Key Marketing Tools
Your Website: A Key to Success
SEO: The Way To Grow
Promotional Products 101
Digital Marketing 101
You Are Here: Home > Customer Service > Articles & Resources > Promotional Products 101
Promotional Products: Limited Only By Your Imagination
Promotional products don’t have to be complicated. Sometimes the simplest giveaway is the most appreciated gift, and one that’s sure to keep your brand in the consumer’s mind.
Take floating keychains, for example. Not complicated, not very exciting, it just holds your keys. But the first time your car keys fall into the lake as you’re stepping onto your boat, you’ll appreciate it – and the company that gave it to you.
Keychains in general are a great marketing tool. They’re available with a variety of attachments, ranging from mini flashlights to bottle openers and tape measures. Their versatility makes them suitable promotional items for nearly any type of product or service.
Mouse pads are another great example. Think about it. The mouse pad just lies there on the desktop, just serving as a resting place for a digital rodent. But as it sits, it also quietly reinforces your branding strategy, keeping your company’s name and logo in the consumer’s mind.

Many things can serve a promotional purpose. Refrigerator magnets can keep the name and contact information for your business right in front of your customers every day. With glow-in-the-dark magnets, they can keep your message out there 24-7. Magnetic car signs and bumper stickers take your marketing on the road, making it almost impossible for your customers to miss.
Custom lapel pins and silicone wristbands are an ideal way to increase awareness and raise funding for social causes. A small investment can lead to big returns for research, treatment and increased awareness. They can raise public awareness every time you or a member of your organization walks outside your door.
Logo apparel and custom patches are among the most popular forms of marketing. To have someone wearing your logo or business name, whether on a jacket, a cap or other article of clothing is one of the best known ways of spreading your message to a wide audience. Custom embroidered patches make it easy to add a message to a jacket, shirt or cap to make a custom product.
The bottom line is, if you want to get a message out to the world, there’s an easy, attractive, cost-effective way to do it. Give TJM Promotions a call toll-free at 1-888-677-4799, and we’ll show you how.
